House of Fraser set date for Biba relaunch
Following on from their acquisition of the iconic Biba brand in November last year, House of Fraser have today set the launch date for the first collection as 8 September 2010. Ten in-store Biba boutiques are planned in addition to a online emporium, mybiba.com. Awash with sixties nostalgia the collection will feature a selection of limited edition maxi dresses, tunic dresses and one very fabulous leopard print maxi coat. All this AND Daisy Lowe as the 'face of' ... should make for crowd pleaser of a collection.
Tesco plans standalone fashion store
Plans are afoot at Tesco to take their F&F fashion brand and launch it into standalone stores, the first of which is planned to open in the heart of London's west end. The F&F stores would be set to rival the like of Primark and New Look. Asda had the same idea back in 2004 when they launched their George brand into standalone stores, they closed this arm of the business in 2008.
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